Yumi Kim’s story is a story of tracking your heart and inspiring classic. Arriving in the city of New York, with nothing but a suitcase in hand and a dream of fashion in mind, Phan was proposed to have his name known in the world of fashion and design who had spent his admiration life.
His clothing line of the same name (the name of her and her adorable Yorkshire terrier, Yumi) Yumi Kim quickly took off to become a household name among young, funny and knowledgeable. The brand is influenced by an aesthetic of Phan; courses featuring silhouettes of vintage with contemporary urban feminine mystique.
A flower-child at heart, Phan incorporated in elegant floral designs in an effort to carry out this naturalness in all women. “Flowers are so feminine and playful,” says, “that really accentuate the brilliant humor, fun treatment of channeling in my designs.